As the customer journey has gone digital, consumer behavior has changed. Mobile device usage has been growing progressively over the past five years, and the mobile experience is now mission-critical.
But organizations struggle to understand how their mobile apps are performing and how customers want to use them. According to IBM, 40% of executives find delivering and understanding mobile experience harder than over the web.
Check out the infographic below to learn more about how to overcome mobile app challenges and increase your ROI. For more mobile app optimization tips, download The Ultimate Guide to Enterprise Mobile Apps.
Want more? Check out our guide, The Ultimate Guide to Enterprise Mobile Apps.