Augmented Journey Map™

Visualize, observe, analyze, and optimize your digital customer journeys to increase engagement and maximize conversions Request an AJM Demo

Mapping the Unknown

A true game-changer, Glassbox Augmented Journey Map™ provides online marketers, product owners, digital CX analysts, IT and DevOps engineers a complete and comprehensive multi-dimensional vision of all user journeys through their intricate website and mobile apps—automatically with no need for tagging, and in real-time!

Map Anything and Everything

Glassbox AJM draws a detailed map of all user journeys in your website or app, with a user-friendly interactive visualization of every dimension and KPI – audiences, acquisition, traffic type, referrals, attribution, engagement, errors, visitor struggles, conversion rates, and many more.

No More Tagging! No More Guesswork!

Glassbox AJM automatically tracks, maps and analyzes all digital journeys in real-time with no need for prior tagging, coding or event configurations.

Glassbox unique patented data-collection technologies enable the automatic capturing of all digital sessions and 100% of the data, including all user interactions from the client-side and the server-side on any platform – web or native mobile apps.

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Even when you’re not sure what to look for, the AJM highlights important insights and flags issues for you to notice.

Understand

Understand specific behavioral trends and their broad context.
Visually slice-and-dice customer journeys to find correlations between dimensions and KPIs.

Resolve

Zoom in to relevant session replays from each node on the journey to quickly find error root-causes and fix them.

See All

Even when you’re not sure what to look for, the AJM highlights important insights and flags issues for you to notice.

Understand

Understand specific behavioral trends and their broad context.
Visually slice-and-dice customer journeys to find correlations between dimensions and KPIs.

Resolve

Zoom in to relevant session replays from each node on the journey to quickly find error root-causes and fix them.

Smart Map

It’s Time to Put On Your Augmented Journey-Vision Glasses

A quick look at the Journey Map and within seconds you’ll be able to recognize conversion drops, visitor struggles, system errors, and understand the reasons for these issues. Its multiple dimensions will enable you to slice and dice the maps any way you like to immediately find, isolate and fix issues.

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IT and Digital Analysts

Discover dead-end paths and find their root cause. In no time!

  • Abandonment alert – see real-time visual alerts of an increase in page abandonment
  • Abandonment analysis – easily detect performance, availability issues and other aspects that might cause bad customer experiences
  • Anomaly detection – spot user struggles and technical issues immediately, before they impact your business
  • Quick root-cause analysis – automatically get pointed to relevant dimensions causing frictions, and drill down into their session replays to see the root-cause in your own eyes within seconds, without having to reproduce the issues
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Digital Marketing

Take your Campaign management and Audiences analysis to the next level

Feed Glassbox AJM with data from your go-to campaign management tools and track your campaigns throughout the entire customer’s journey—from entry to exit (conversion or abandonment)—and gain new invaluable insights.

  • Campaign attribution – discover which campaigns bring more profitable leads and how those audiences engage with your website/mobile app
  • Content engagement optimization – analyze the journeys of your various audiences to optimize content engagement and offerings
  • CX/UX optimization – see your customers’ struggles and drop-offs to understand why certain traffic is not converting
  • *e.g. Content might not be suitable for that traffic, maybe the responsive mobile page doesn’t show properly (CTA button too low, language is not compatible, etc.) on the type of device used by that audience, etc.
  • Evaluate traffic & journeys – discover the true value of your traffic sources and referrals, as well as the true monetary value of each journey
  • Know what you don’t know – Glassbox tagless deployment enables the automatic mapping of all journeys and events, even on constantly changing pages and elements—so you’re always in the know.
  • Trigger campaigns based on real-time online behaviors – understand your different funnels and proactively trigger personalized offers or content to boost engagement and conversions, based on real-time experiences
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Product Owners

Improve the effectiveness and turnaround time of your A/B tests

  • Visually compare customer journeys based on the different experiences you’re testing
  • Easily find test candidates by simply looking at the automated insights and visual alerts on the map
  • Act fast – save time and make the most of your traffic by seeing what works from the first session without waiting for statistical analysis

Better optimize your app pages, forms, and CTA buttons to increase engagement and conversions

  • Keep up with the changes of your website/mobile app thanks to the tagless deployment which enables a complete and automated mapping of any user interaction, even when your website changes.
  • Create funnels instantly all by yourself, without tagging or involving your IT team
  • Understand your customers’ true experience with a holistic and accurate view of their digital journey in real-time

See the Augmented Journey Map™ in action

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