Analyst Report: 451 Research on the Benefits of Glassbox
With the heightened customer demand for digital self-service channels, organizations are struggling to get context and control when it comes to customer interactions. In order to effectively compete in the new digital environment, you need to capture, analyze, understand and act on insights from your website and mobile app to ensure a consistently positive customer experience across your digital channels.
This assessment from 451 Research, part of S&P Global Market Intelligence focused on emerging technologies, ranks Glassbox’s ability to:
- Capture visitors’ sessions and map journeys on your website and mobile app–without tagging tagging or manual configuration
- Find points of frustration, struggle and abandonment within a customer journey or funnel
- Share data across teams with built in integrations and APIs
This report is your opportunity to get an independent take on how Glassbox can help your organization achieve success.